Della vs Dialpad
By the Della AI team · Updated
Dialpad is an AI-powered cloud phone system and contact center. Its Sell plans add Real-time Assist cards that admins and sales managers build around trigger keywords. Della is an AI sales coach where live objection handling is the core product, with answers built from your own script and recorded calls, and every call scored.
Who each tool is for
Dialpad is for: Companies that want one vendor for their business phone system, meetings, messaging, contact center and sales calling. Dialpad sells four product lines: Connect (business communications), Support (contact center), Sell (outbound sales) and Resolve (AI agents for voice and digital interactions). Sales teams that already run their phones on Dialpad, or want to, can add real-time coaching by choosing a higher Sell tier.
Della is for: Sales teams of 5 or more sales reps who sell on the phone (cold calling, appointment setting, inside sales) and want the best answer to an objection on screen during the call, every call scored, and practice on their real objections, without a manager writing a card for each one. Della is a coaching layer for the sales floor, not a company-wide phone system.
What Dialpad does
Dialpad describes itself as an “Agentic AI-Powered Contact Center & Communications” company and its platform as “one AI platform for every conversation, workflow, and channel.” Its plans cover HD calls and meetings, messaging, real-time transcripts and AI Recaps (call summaries and action items), contact center routing, a power dialer, local presence dialing and voicemail drop (Reach Booster), CRM integrations such as Salesforce, HubSpot and Zoho, and AI agents.
For sales, Dialpad Sell is its “sales outbound solution with real-time AI coaching.” Live help comes from Real-time Assist cards, which Dialpad now also calls AI Live Coach Cards: “keyword-triggered pop-ups that appear on an agent's screen during a live call” showing notes, talking points or step-by-step guidance. Dialpad's site says “admins can build and customize cards for any topic,” with triggers based on what the rep says, what the customer says, or both, and its sales assistant page says “sales managers can create custom sales battle cards” that pop up on words like a competitor's name or pricing. Cards can be applied to several teams at once.
AI Playbooks are real-time, AI-guided checklists for a sales methodology (Dialpad lists BANT, SPIN, MEDDIC, Challenger and SPICED, or a custom playbook built from templates or your own topics). Dialpad AI checks off steps as the rep covers them and flags missed steps, and coaches and supervisors track adherence. AI Scorecards “automatically grade every conversation against your pre-determined quality metrics.” Managers can also Listen In, Barge In and Take Over on calls. AI role-play practice is not described as a native Dialpad feature; Dialpad's app marketplace lists third-party role-play apps.
Summarized from dialpad.com/pricing, its AI Live Coach Cards page, AI sales assistant page and AI Playbooks page, read on October 24, 2026. Features change; check their site for current details.
What Della does
Della AI is an AI sales coach with live objection handling for sales teams of 5 or more sales reps. It has two parts, and every plan includes automatic call scoring.
Della Live (real-time objection handling) listens to the call and, when a prospect objects, puts the best answer on the rep's screen while the prospect is still talking. It is the core of the product, not a feature in a higher tier. See how AI tells reps what to say on live calls.
Where the answers come from: your team's own script and recorded calls, which you upload in the Della dashboard. Della learns your objections and best answers, and the Della team sets it up in about a day, so managers don't hand-build a card for every objection. To change an answer, edit it in your Sales Script page, and every rep has it on their next call.
Della Practice (AI role-play) gives reps an AI voice prospect to rehearse the objections your team hears on real calls, and every session is scored.
Della includes a built-in dialer with auto-dialing and a skip button, and Della Live works on dialers and phone calls. Already have a dialer? Tell us which one and we'll confirm whether Della can work with it; see how Della works with your dialer.
Dialpad pricing vs Della pricing
Dialpad: Dialpad publishes per-user monthly prices for most plans, with a Monthly/Annual toggle. Annual prices shown, with month-to-month in brackets where the page lists it. Dialpad Sell: Essentials $39 per user per month ($49 monthly) with unlimited US and Canada minutes, AI transcripts and recaps and Coaching Teams; Advanced $59 ($70 monthly), which adds Reach Booster and Live Coach (Real-time Assist, AI Assistant, Custom Moments); Premium $79, which adds Quality Management (AI CSAT, Scorecards, Playbooks, Coaching Hub). So live assist cards start at Sell Advanced, and Playbooks and Scorecards are in Sell Premium. Dialpad's FAQ says Advanced is available month-to-month or annually and Premium is annual only.
Other Dialpad lines: Support (contact center) is $89, $119 or $149 per user per month on annual billing, with Live Coach and Quality Management from Advanced and workforce management in Premium. Connect (business phone) is $15 Standard or $25 Pro per user per month on annual billing, and Connect Enterprise is not published (request a quote). Resolve (AI agents) uses custom pricing based on AI Agent Credits: not published (request a quote). A minimum seat count is not published. Connect offers a 14-day free trial; Sell Essentials shows a “Try free” button, while Sell Advanced and Premium go through “Talk to sales.”
Source: dialpad.com/pricing, read on October 24, 2026 (USD). Dialpad notes prices may vary by region and currency. Prices change; check their page.
Della: Della publishes its prices on the pricing page. Per seat per month on a 12-month contract: Della Live $199, Della Practice $129, Live + Practice $279. Month-to-month: $239, $129 and $335, plus a one-time setup fee of $1,500 for 5–10 seats or $2,500 for 11+ seats. There is a 5-seat minimum, every plan includes automatic call scoring, and you can start with a 7-day free trial or buy online without a sales call.
Della vs Dialpad at a glance
| Della | Dialpad | |
|---|---|---|
| Live objection help during calls | Yes, the core product: the best answer on screen mid-call (Della Live) | Yes, Real-time Assist / Live Coach cards, from Sell Advanced ($59 per user per month, annual) |
| Who writes the on-screen answers | Built from your own script and recorded calls; the Della team sets it up in about a day, and you edit answers in your Sales Script page | Admins and sales managers build cards and set trigger keywords; playbooks from templates or custom |
| Automatic call scoring | Yes, every call, on every plan | AI Scorecards, in Quality Management (Sell Premium) |
| AI role-play practice | Yes, an AI voice prospect built from your real objections (Della Practice) | Not described as a native feature; third-party apps in its marketplace |
| Dialer / phone system | Built-in dialer with auto-dialing and a skip button; not a company-wide phone system | Full cloud phone system, meetings, messaging and contact center; power dialer and local presence dialing |
| Pricing published | Yes: $199 / $129 / $279 per seat per month (12-month contract) | Yes for Sell, Support and Connect Standard/Pro; Connect Enterprise and Resolve by quote |
| Minimum seats | 5 seats | Not published |
| Best for | Sales teams of 5 or more sales reps who want live objection handling as the core product | Companies that want one vendor for phones, contact center and sales calling |
Dialpad details from its own website, read on October 24, 2026. We make Della, so weigh this page accordingly.
Who should pick Dialpad instead
- You want one vendor for your whole phone system: business numbers, calls, meetings and messaging for the entire company, not just the sales team.
- You run a contact center or support team as well as sales, and want routing, quality management and workforce management on the same platform.
- Your reps mainly need a power dialer, local presence dialing, voicemail drop and CRM logging, and live keyword cards your admins maintain are enough coaching.
- You want a low entry price per user and are happy to build and keep Real-time Assist cards and playbooks up to date yourself.
Who should pick Della
- Your team already has phones and a way to dial, and what you are missing is the right answer at the moment a prospect objects.
- You want live answers built from your own script and recorded calls, set up for you in about a day, instead of managers writing a card and trigger list for every objection.
- You want every call scored automatically on every plan, plus AI role-play on the objections your reps actually hear.
- You run a sales team of 5 or more sales reps and want published per-seat prices, a 7-day free trial and the option to buy online without a sales call (code DELLA takes 25% off the first month).
How to decide
Start with the problem you are solving. If you are choosing a phone system or contact center for the whole company, Dialpad is built for that, and its higher Sell and Support tiers add real-time cards, playbooks and scorecards on top. If your phones already work and reps lose calls at ‘not interested’, ‘send me an email’ or ‘we already have someone’, look at a tool where live objection handling is the product.
Then ask who will do the work. With keyword-triggered cards, someone has to write each card, choose its triggers and keep it current as objections change. Della starts from the script and recorded calls you upload, and a change made once in your Sales Script page reaches every rep on their next call. Compare the full monthly cost for your team size, too: for Dialpad, the tier that includes the features you need; for Della, the plan on our pricing page.
Comparing more tools? See the best real-time AI sales coaching software and every Della comparison. To see Della on your own calls, book a demo, or buy online without a sales call.
“Della doesn't just tell our reps what they did wrong after the call.”
Chris B.Sales Director, Real Estate & High-Ticket SalesFAQ
How much does Dialpad Sell cost?
Dialpad's pricing page (read on October 24, 2026) lists Dialpad Sell at $39 per user per month for Essentials, $59 for Advanced and $79 for Premium on annual billing. Real-time Assist cards start at Advanced, and Playbooks and Scorecards are in Premium. Della is $199, $129 or $279 per seat per month on a 12-month contract, with a 5-seat minimum.
Does Dialpad help reps handle objections during live calls?
Yes. Dialpad's Real-time Assist cards, also called AI Live Coach Cards, pop up on the rep's screen when trigger keywords or phrases come up on a call. Admins and sales managers build the cards and their triggers. Della Live puts the best answer to an objection on the rep's screen mid-call, built from your own script and recorded calls.
Do I have to build battle cards in Della?
No. You upload your sales script and recorded calls in the Della dashboard, Della learns your objections and best answers, and the Della team sets it up in about a day. You can edit any answer in your Sales Script page, and the change reaches every rep on their next call.
Can I use Della if my team already uses Dialpad?
Della includes a built-in dialer with auto-dialing and a skip button, and Della Live works on dialers and phone calls. Already have a dialer? Tell us which one and we'll confirm whether Della can work with it.
Who should pick Dialpad over Della?
Companies that want one vendor for their whole phone system and contact center, with calls, meetings, messaging, routing and a power dialer, and that are happy for admins to build and maintain real-time assist cards themselves.
