Della AI sales coach: More booked meetings. Same leads.
Your rep hears an objection. Della AI puts your best answer on their screen before they need it.
Prospect: “Just send me an email.”
Say this: “Happy to. So I send the right thing, what would make it worth opening?”
Della is AI. She shows the answer; your rep does the talking.
What are objections costing you? →
Trusted by sales teams
It's like having our best salesperson coaching the entire team.
— Michael R., Freight Brokerage Sales Manager
AI sales coaching, set up in a day.
Upload your script and a few calls
Upload your sales script and some recorded calls in your Della dashboard. No sales call needed.
Della learns your objections
She finds the objections your buyers really raise and the answers that work for your team.
Reps get answers live, then practice
During calls, the best answer appears on screen. Between calls, reps role-play the same objections with an AI voice prospect.
Watch the 1-minute walkthrough →
The result on our own sales floor: 12 demos booked on day one with Della Live, about 3 a week before. See the case study →
Della · AI sales coachDella, as the prospect“Honestly, we don’t have budget for this right now.”
Your rep“Totally fair. What is it costing you to keep doing it the current way?”
Della, as the prospect“I mean… probably a few deals a month.”
Sample practice call · Della plays the prospect
Della Live · on the rep’s screen during the call
No. Della is an AI sales coach. She coaches your reps on live calls and plays the prospect in practice.
No. She makes them better. People still make the calls and close the deals.
Most teams are set up in a day. Send your script and some recorded calls, and we do the rest.
Deploy Della on live calls or for practice
Live
Della listens to every call and puts your best answer on the rep’s screen the moment a prospect objects.
Learn more about Della LivePractice
Reps call Della to role-play your real objections, so new hires ramp before they touch a lead.
Learn more about Della PracticeEvery objection to buying Della. Handled by Della.
You’re about to have the same objections your prospects have. Here’s what shows up on the screen.
“Nothing shows up until the prospect pushes back. And when it does, it's your best closer's words, not a script library. Put it on your best rep first and listen to the difference.”
“Good. Keep grading. I grade every call too, automatically. The difference is I'm also in the call, so the answer is on your rep's screen while the prospect is still talking. Then the review is about a call that went right.”
Della doesn't just tell our reps what they did wrong after the call.
— Chris B., Sales Director, Real Estate & High-Ticket Sales
That’s what your reps see. Except it’s your script and your prospect’s objections.
Sales leaders on Della.
“Our biggest challenge was getting newer brokers comfortable handling objections from shippers. Della lets them practice tough conversations before they get on the phone, and Live gives them guidance when a prospect pushes back. It's like having our best salesperson coaching the entire team.”
Michael R.Freight Brokerage Sales Manager“Insurance prospects always have questions, concerns about price, or tell you they already have coverage. Della helps our agents practice those exact situations and gives them suggestions during real calls. Our team feels more prepared, and our conversations are much more confident.”
Sarah M.Independent Insurance Agency Owner“Training used to mean listening to calls and hoping our reps learned something from them. With Della Practice, they can actually rehearse difficult conversations, get feedback, and improve before the next call. Live is the other piece we were missing — coaching while the conversation is happening.”
Daniel T.Director of Sales, B2B Sales Team“Recruiters need to think quickly when a hiring manager says they already have a preferred agency or aren't looking to work with anyone new. Della helps our team practice those scenarios until handling objections feels natural. Having suggestions available during live calls makes a real difference, too.”
Jessica L.Recruiting Team Lead, Staffing & Recruiting“The difference is that Della doesn't just tell our reps what they did wrong after the call. They can practice with an AI prospect beforehand, work through objections, and get coaching while they're actually selling. It's a much more practical way to help our team improve without a manager sitting in on every conversation.”
Chris B.Sales Director, Real Estate & High-Ticket SalesYour words, not a robot’s
Live answers come from your own sales script, so reps sound like your best closer.
Set up for you in a day
Upload your script and a few recorded calls. We configure everything.
Your reps stay in charge
Della suggests. People still make the calls and close the deal.
Clear per-seat pricing
Live + Practice from $279 per seat a month on a 12-month contract, 5-seat minimum. Every price is on our pricing page.
Think you can stump Della?
Type the toughest objection your reps hear. You’ll get exactly what Della Live puts on your rep’s screen when a prospect says it on a real call. Free, no call needed.
Della’s answer shows up here.
Here you go: Download all 25 objections (PDF). Your promo code: DELLA (25% off your first month at checkout).
Is Della a role-play bot?
No. Della Live works on your real sales calls: it listens and puts the answer to an objection on the rep’s screen while the prospect is still talking. Della Practice, where reps role-play with an AI prospect, is a separate plan for between calls.
Who is Della?
Della is an AI sales coach, not a person. She listens to your reps' calls and puts the right answer on screen the moment a prospect objects, then runs practice sessions built on those same objections.
Does Della score real calls, or only practice?
Both. Della scores every call on your recorded line automatically, on every plan, and she scores every practice session too. You see who's improving and which objections the team is losing on, without listening to recordings.
What is Practice, exactly?
An AI voice agent your reps call to role-play. It acts like a real prospect, raises the objections your team actually hears and pushes back. Della scores each call and tells the rep what to do better.
Does Della replace my reps?
No. She makes them better. People still make the calls and close the deals.
Do we have to switch dialers?
Della includes a built-in dialer with live objection answers, call scoring and practice in every seat. Already have a dialer? Tell us which one and we'll confirm whether Della can work with it.
How long does setup take?
Most teams are set up in a day. Upload your script and some recorded calls in your Della dashboard, and we configure the rest.
What does it cost?
Live & Practice are priced per seat, with a 5-seat minimum. See pricing. Outbound email, the AI SDR and the AI Email Agent are priced on volume.
